…to whom the world cup 2014…

…’as the days dwindle down to a precious few…’

2014 FIFA World Cup Brazil

We have The Guardian doing its part, World Cup 2014 countdown – live!

As is TeleSur,  España ya está en Brasil con la ilusión de ganar su segundo título. Spain is looking for a repeat of their victory.

So far, so good. [HT. This we would have missed.] And when dumb is a severe understatement, enter Huffington Post, and into, of all areas, football. This ‘nugget’, a bit of infantile nonsense on the subject of dumb and dumber – the Huffington Post (HuffPo) deserves a special nod. Now a chaotic, confused and confusing website, shill for one of the political duopoly, it presumes to cover everything and classify everything into categories, compartments and sub-compartments, on and on.

Their offering? Unforgettable Latino Goals In World Cup History. And, yes, neatly tucked under a sub-sub(?)section, Latin Voices. ‘Latino’ goals? World Cup? Maradonna, Ronaldo, Pele… Seems that some folk are new into this game, Asinine is too kind a word to describe this bit of nonsense.Then again that should be totally understandable – after all, it was the irrepressible Ms Huffington who had proudly announced the launch of the ‘TheWorldPost’ segment of HuffPo – at a Davos meeting. It seems that these folk had been indulging, long before NYT’s Ms Dowd?…

And not to be outdone, again comes the NYT, Who Will Be the Next David Beckham?, as its Style Section seeks the World Cup footballer who has the qualities to be on ‘the Red Carpet’, do a commercial, be a ‘commodity’ for the spendthrift of the US, the UK and West? Make lots and lots of money. Neymar? No. Hardly likely. One look at Beckham and hearing that accent we (and the NYT) know that other than talents like a Ronaldo (Cristiano), a Messi or a Forlán, the pickings are somewhat slim. And again that language, that spiffy accent? But the expertise of so many others in football, football, not in selling magazines or cologne, is unquestioned, an obviousness lost on those who focus merely on the superficial, for whom superficiality is the sine qua non. But the point we did get…

…No World Cup, this. Prince Boateng of AC Milan, familiar to most, but clearly not to…

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